ABOUT US

Meet
Our Founder

FOUNDER STORY

Yvonne Jackson

After 15 years in Tech, working in consulting, marketing, and operations, I felt called to pivot my career towards equity, diversity, and inclusion (EDI). I worked tirelessly to build programs and initiatives that transformed cross-functional teams into inclusive ones. But, I soon noticed a recurring theme in how EDI was practiced—primarily, a reliance on shame, guilt, and fear as main drivers of cultural transformation, exasperated by diversity fatigue.

To continue having impact, I knew I would have to find a more joyful and sustainable approach to managing my own burnout. So, I developed Joyful Equity™, a values-driven approach SocialEDG uses to teach organizations how to nurture inclusion through positivity and empowerment. I now spend my time building brave spaces were everyone can thrive.” – YVONNE JACKSON


Education

MASTERS IN BUSINESS ADMINISTRATION (MBA)

2013-2015

University of North Carolina at Chapel Hill
Kenan-Flagler Business School

BACHELOR OF BUSINESS ADMINISTRATION (BBA)

2006-2009

University of Cincinnati
Carl H. Lindner College of Business


Featured Experience

Fractional Chief
Diversity Officer

Led the strategic planning and implementation of 3-year DEI strategy and action plan, including inclusive leadership coaching, instructional design, and Martha Beck workshop facilitation.

Inclusion & Belonging
Operations Manager

Enhanced diversity initiatives, developed DEI strategies, implemented training programs within Apple Services, while also acting as Employee Resource Group Talent Lead.

PMO Operations
Program Manager

Standardized project and portfolio management principles within Apple’s Business Process Reengineering organization and led global initiatives to improve global operations.

Senior Strategy & Marketing
Technology Consultant

Designed digital transformation strategies for marketing automation tools, CRMs, digital asset, content management, & data analytics.

Strategy & Internet of Things (IOT)
Product Manager

Developed technology roadmaps, project plans, technical requirements and user stories for Whirlpool IoT-enabled appliances and digital products.

Digital Marketing
& Content Manager

Partnered with Cintas sales organization to enhance digital campaigns, manage PPC campaigns, and redesign email, web, and social media strategies.

Do you want to improve collaboration and trust within diverse teams?
Are your leaders equipped to champion DEI within your organization?
Are your current equity and inclusion efforts not yielding results?
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